
Penef
A long-term digital acquisition system for a premium pergola brand, combining a conversion-focused website, advertising creatives, Meta Ads, and Google Ads.
Penef sells bioclimatic pergolas, a premium home-improvement product with a longer buying journey and a higher trust requirement than low-ticket ecommerce. The work was structured as one connected growth system: website development, conversion-focused messaging, creative production, and paid acquisition across Meta and Google.
Timeframe
2023 to present







